The United Arab Emirates (UAE) is at the crossroads of the Middle East, Africa and South Asia. It is a vibrant trading and retail environment, offering superlative lifestyles with a distinctive local culture. This is where leading brands are presented to the region's discerning consumers.
For over 3 decades,
Al Sayegh Brothers Trading has been at the centre of this worldwide retail and distribution revolution. Established in 1980 by Abdul Jabbar Al Sayegh, the Group comprises of 100% wholly owned companies. Al Sayegh Brothers Trading has exclusive distribution rights for several prestigious international brands.
Industry sectors comprise Electronics, Information technology, Household Appliances, Photography & Imaging, Fashion & Accessories, Watches, Engineering & Construction, Restaurants & Catering Services, Integration Systems & Language Development Centres.
Apart from its widespread presence in the UAE, Al Sayegh Brothers Trading has business interests in Qatar and Jordan. Committed partners, loyal customers, dedicated staff and a vast retail network ensure that world-class products continue to support the growing needs of the UAE.
Our Mission
Our mission is to become the leading retail and distribution partner to international brands, servicing the UAE community by continuing to responsibly introduce innovative products and quality services to the region.
Our Philosophy
Passion
Respect
Accountability
Customer Focus
Teamwork
Integrity
Confidence
Excellence
• We inspire each other to succeed.
• We value all people irrespective of the level
of experience.
• We take ownership of results delivered in our
work.
• We treat our customer's problem as our own.
• We are one Enterprise. There is no I in Team.
• We hold ourselves to the highest ethical
standards.
• We value our heritage, the base of our
self-assurance.
• We seek innovation to achieve competitive
advantage.
• We PRACTICE these enduring values that are
the foundation of our business and at the
heart of all we do every day.
Our Brands
• Electronics (LG Electronics, XM)
• IT / Technologies (Gateway, Hitachi)
• Household Appliance (Palson Appliances)
• Photography & Imaging (Olympus)
• Fashion / Accessories (NetWork, fabrika,
QUE, Altınyıldız Classics, Arzu Kaprol,
SWIMS
• Watches
• Confectionery (Confectionery)